The Paris Review Daily ·Small delights
If You Build It, Will They Come? On the Sperm Racing World Cup
by Paul McAdory
Published 2026-08-21 14:00:32+00:00
Could a race between microscopic human cells ever actually work as a live spectator sport?
0:00 / 19:44 · Narrator Vindemiatrix
Context
Writing on 21 August 2026, Paul McAdory looks at a Silicon Valley start-up trying to turn microscopic fertility tests into a broadcast sport. The essay pauses on a strange modern impulse: the drive to quantify private biological functions for public consumption. Watching the live stream of the so-called Sperm Racing World Cup, McAdory finds that turning human biology into an attention economy hustle doesn't actually produce wonder or insight. Instead, it strips away the mystery, leaving behind nothing but another exhausting metric to optimize.